AboutMID MethodKeynotesProgramsBooks Store →
ESEN

Who is Dr. Ávalos?

Business Transformation Architect. Innovation, resilience and execution to transform people and organizations.

Discover his story
Dr. Manuel Ávalos
They've trusted his leadership
IBM HPE Abbott World Marathon Majors Iberostar Maxwell Leadership LID Editorial Corporativo ACR Latam Business School UAG Grupo Tenerife
Dr. Manuel Ávalos
Profile

From an intern at IBM to one of the few IBM Master Inventors in Latin America — and onto global stages as a keynote speaker and author.

IBM Master Inventor (2020)
Maxwell Leadership Certified (2024)
20+ International Patents
Published Author — LID Editorial
Global Product Manager — IBM
AI Adoption Consultant
International Keynote Speaker
35+ Marathons | 5 World Majors
Innovation Strategist
Executive Coach & Facilitator
Author of The Marathon of Life (LID, 2025)
Author of Disruptive Innovation MID [3+6=10] (WAS, 2026)
Journey

From intern to Architect of Transformation

1991

Intern at IBM

The first step inside the blue giant.

He joined IBM as an intern. It would be the beginning of 33 years in which he would discover that innovation is not a gift, but a daily discipline that is trained.

2008

First patents

Turning ideas into intellectual property.

He registered his first inventions. Over time he would accumulate more than 20 international patents across different areas of technology.

2012

Global Product Manager

Leading product at a global scale within IBM.

He took on global product leadership, leading multidisciplinary teams and taking ideas from the lab to the market on a worldwide scale.

2020

IBM Master Inventor

One of the few across all of Latin America.

Recognized as an IBM Master Inventor, a distinction reserved for the company's most prolific and influential inventors — and one of the few in Latin America.

2024

Maxwell Leadership Certified

Leadership certified at an international level.

He earned his certification with Maxwell Leadership, the global standard in leader development, to bring his experience to the growth of leaders and teams.

2025

Author — The Marathon of Life®

His philosophy, turned into a book (LID Editorial).

He published The Marathon of Life® with LID Editorial: resilience, purpose and discipline to sustain long-term goals.

2026

Author — Disruptive Innovation MID

The 3+6=10 method, published.

He published Disruptive Innovation MID [3+6=10]® with WAS Editorial: the complete system for innovation to stop being an event and become a culture.

Today

Architect of Transformation

Transforming people and organizations.

Today he is a Business Transformation Architect, bringing innovation, resilience and execution to people and organizations worldwide.

By the numbers

A life measured in results.

0Years at IBM
0+International patents
0+Marathons completed
5Abbott World Majors
0+Leaders inspired

"Made in Mexico → Created in Mexico." Forged in the trenches, refined on global stages.

The differentiating edge

Three pillars. One mission.

01

Innovation

IBM Master Inventor

Before the patents and the title, there were hundreds of rejected ideas. In 2020 he became one of the few IBM Master Inventors in Latin America. Innovation taught him that rejection is not failure: it is part of creation.

02

Resilience

The hardest race

The hardest race of his life was not a marathon: it was navigating major family challenges. Real resilience is not physical endurance — it is choosing to keep going when giving up seems easier.

03

Execution

35+ marathons

35+ marathons across every continent and 5 Abbott World Marathon Majors. Execution taught him that extraordinary goals are never reached in a single leap: they are reached one step, one kilometer and one decision at a time.

"Failures are milestones on your road to success." · "The marathon isn't won at kilometer 42, it's won in the training no one sees."

What leaders say

Words from those who lived the transformation

"

Manuel was one of the first Master Inventors in Mexico, a reflection of his determination and innovation.

RF
Romelia Flores
IBM Distinguished Engineer & Master Inventor
"

Highly committed, strategic, visionary and above all deeply human.

DL
Dulce López
Business Leader
"

His technical and human expertise was invaluable to my growth.

JT
Jesús Trillo
Machine Learning Engineer, IBM
"

A runner's discipline becomes a philosophy of life and leadership.

JC
Juan José Campuzano
Maxwell Leadership Faculty Leader
"

Testimonial coming soon…

Coming soon
"

Testimonial coming soon…

Coming soon
"

Testimonial coming soon…

Coming soon
"

Testimonial coming soon…

Coming soon
"

Testimonial coming soon…

Coming soon
"

Testimonial coming soon…

Coming soon
"

Testimonial coming soon…

Coming soon
"

Testimonial coming soon…

Coming soon
"

Testimonial coming soon…

Coming soon
"

Testimonial coming soon…

Coming soon
"

Testimonial coming soon…

Coming soon
"

Testimonial coming soon…

Coming soon
"

Testimonial coming soon…

Coming soon
"

Testimonial coming soon…

Coming soon
"

Testimonial coming soon…

Coming soon
"

Testimonial coming soon…

Coming soon
The next chapter is yours

Let's bring this experience
to your organization

A keynote, an executive program or innovation consulting — turn Dr. Ávalos's story into results for your team.